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Swarovski Optik Commits to Winchester Life ™ All Digital Series

Winchester Life, the first all-digital series in the brand’s history, announces Swarovski Optik to its lineup of committed partners. 


The all-digital series debuted in October, 2016, releasing original episodes that capture the essence of the hunting and shooting sports through quality production, epic locations and a cast that people can relate to.

“This is a solid opportunity to feature our brand and products in the digital space,” said Dean Capuano, Director of Communications for Swarovski Optik. “Quality online content is a key initiative for us and Winchester Life is a series we can really get behind.”

Winchester Life ™ is the first all-digital series in the brand’s history. It highlights a way of life and the hard workingmen and women that live it every day. Winchester is a way of life, a life to be proud of, built on heritage, family traditions and some of the most innovative products ever introduced for hunters and sportsmen around the world.

Check out the latest Winchester Life episode on

About Winchester Ammunition

Winchester, The American Legend™, is a global leader in sporting, law enforcement, military and personal defense ammunition production. Winchester continues to raise the bar with new products like Deer Season XP®, Long Beard® XR® and W Train and Defend® personal defense ammunition.

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